Fundamentals of Marketing : an African perspective /

Kibera, Francis N.

Fundamentals of Marketing : an African perspective / Francis N. Kibera and B. Chege Waruingi. - Nairobi : Kenya Literature Bureau, 1988. - xiv, 259 p. : ill. ; 22 cm.

Includes bibliographical references (p. [244]-247) and indexes (p. [257]-259).

9966443738


Marketing

658.8 / KIB