McQuail's Mass Communication Theory / 4th ed.

McQuail, Denis.

McQuail's Mass Communication Theory / Denis McQuail. - 4th ed. - London : Sage Publications, c2000. - x, 542 p. : ill. ; 26 cm.

Includes bibliographical references (p. 505-535) and index.

0761965467 0761965475 (pbk.)


Mass media.

302.23 / McQ