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Marketing / 7th ed.

Lamb, Charles W.

Marketing / Charles W. Lamb Jr, Joseph F Hair Jr and Carl McDaniel - 7th ed. - UK : Thompson, 2004 - vi, 462p. : 28 cm

Instructors Manaual with Videoguide

ISBN: 0324188307

Subjects--Topical Terms:
Marketing--study guide

Dewey Class. No.: 658.8 / LAM

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