Strategic Management :

Pearce, John A.

Strategic Management : formulation, implementation, and control / John A. Pearce II, Richard B. Robinson, Jr. - 8th ed. - Boston, Mass : McGraw-Hill, c2005. - 1v. (various paging) : ill. (some col.) ; 26 cm.

Includes access to a website; various other multi-media instructional reference tools are available to supplement the text.

Includes bibliographical references and index.

0072488468 0072831545


Strategic planning.

658.4012 / PEA