Writing Winning Business Proposals /
Freed, Richard C., 1946-
Writing Winning Business Proposals / Richard C. Freed, Shervin Freed, Joseph Romano. - 3rd ed. - New York : McGraw-Hill, c2011. - viii, 311 p. : ill. ; 24 cm.
Includes bibliographical references (p. 303-306) and index.
Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes--determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits -- Writing the fees slot -- Summary--the proposal development process.
9780071742320
Proposal writing in Business.
Business report writing.
808.06665 / FRE
Writing Winning Business Proposals / Richard C. Freed, Shervin Freed, Joseph Romano. - 3rd ed. - New York : McGraw-Hill, c2011. - viii, 311 p. : ill. ; 24 cm.
Includes bibliographical references (p. 303-306) and index.
Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes--determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits -- Writing the fees slot -- Summary--the proposal development process.
9780071742320
Proposal writing in Business.
Business report writing.
808.06665 / FRE