International Marketing / 4th ed.
Ghauri, Pervez N.
International Marketing / Pervez N. Ghauri, Philip Cateora. - 4th ed. - London : McGraw Hill, c2014. - xxvii, 635 p. : col. ill. ; 27 cm.
Includes bibliographical references and indexes.
9780077148157 0077148150
658.8 / GHA
International Marketing / Pervez N. Ghauri, Philip Cateora. - 4th ed. - London : McGraw Hill, c2014. - xxvii, 635 p. : col. ill. ; 27 cm.
Includes bibliographical references and indexes.
9780077148157 0077148150
658.8 / GHA