The Impact of Marketing Communication on Brandloyality :

Aseru, Doreen

The Impact of Marketing Communication on Brandloyality : a case study of the coca-cola Uganda / Aseru Doreen. - [s.l : s.n], 2015. - xii, 53 p. : ill. ; 31 cm.

Includes bibliographic references and appendix.


Advertising
Sales promotion
Brandloyality

D 658.722 / MUT