Public Relations : strategies and tactics / 8th ed.

Wilcox, Dennis L.

Public Relations : strategies and tactics / Dennis L. Wilcox, Glenn T. Cameron. - 8th ed. - Boston : Pearson, c2006. - xx, 620 p. : col. ill. ; 26 cm.

Includes bibliographical references and index.

0205449441 9780205449446 9780205450725 0205450725


Public relations.
Public relations--United States.

659.2 / WIL