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The Impact of Promotional Activities on Consumer Behaviour :

Namara, Joyce

The Impact of Promotional Activities on Consumer Behaviour : a case study of century bottling company Namanve Mukono district / By Namara Joyce - s.l : s.n , 2016. - xi, 53 p. : ill. ; 30 cm.

Thesis (BBA)- Uganda Christian University, 2016

Includes bibliographical references (p. 46)

Subjects--Topical Terms:
Consumer Behaviour

Dewey Class. No.: D658.8342 / NAM

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