Fundamentals of Selling : Customers for Life / 5th ed.

Futrell, Charles M.

Fundamentals of Selling : Customers for Life / Charles M. Futrell. - 5th ed. - Chicago : Irwin, c1996. - xx, 556 p. : ill. (some col.) ; 27 cm. - The Irwin series in marketing .

Includes bibliographical references (p. 530-537) and index.

0256138273 9780256138276


Selling.

658.85 / FUT