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Instructor's Manual to Accompany Marketing Management :

Boyd, Harper W.

Instructor's Manual to Accompany Marketing Management : a strategic approach with a global orientation / Harper W. Boyd, Orville C. Walker, Jean-Claude Larreche - 3rd ed. - Boston : McGraw-Hill, c1998. - 1 v. (various pagings) : ill. ; 28 cm.

ISBN: 0072892854 0075616963

Subjects--Topical Terms:
Marketing Management

Dewey Class. No.: 658.8 / BOY

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