Managing Services :
Lovelock, Christopher H.
Managing Services : marketing, operations and human resources / Christopher H. Lovelock - New Jersey : Prentice Hall, c1988. - xvii, 414 p. : ill. ; 25 cm.
Includes index.
0135475147
Marketing
658 / LOV
Managing Services : marketing, operations and human resources / Christopher H. Lovelock - New Jersey : Prentice Hall, c1988. - xvii, 414 p. : ill. ; 25 cm.
Includes index.
0135475147
Marketing
658 / LOV