Supply Chain in the Pharmaceutical Industry : strategic influences and supply chain responses /

Whewell, Rob.

Supply Chain in the Pharmaceutical Industry : strategic influences and supply chain responses / Rob Whewell. - Farnham, England ; Burlington, VT : Gower, c2010. - ix, 259 p. : ill. ; 26 cm.

Includes bibliographical references and index.

The role of technology in the supply chain -- Managing supply chain technology -- The economic significance of healthcare investment -- The importance of intellectual property : its development and protection -- The operational provision of healthcare -- Conflicting goals within the supply chain -- Diversion and parallel trade -- Tactical responses to diversion -- Managing compliance -- The case for enhanced patient protection -- Applying technology to secure the supply chain to patients -- The importance of information -- The future of healthcare.

9780566086953 (hbk.) 9780754688921 (ebk.)


Pharmaceutical industry--Materials management.
Pharmaceutical industry--Costs.
Pharmaceutical industry--Customer services.
Business logistics.
Medical supplies.
Drugs.
Economics, pharmaceutical.
Technology, pharmaceutical--economics.
Cost control.

338.476151 / WHE