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Innovation Management and New Product Development /

Trott, Paul

Innovation Management and New Product Development / Paul Trott - 4th ed. - Harlow : Prentice Hall, c2008. - xxvii, 581 p. : ill. ; 24 cm

Includes: Index

ISBN: 9780273713159

Subjects--Topical Terms:
Management
New Product Development

Dewey Class. No.: 658 / TRO

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