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Salesmanship and Publicity / 16th ed.

Davar, Rustom S.

Salesmanship and Publicity / Rustom S. Davar, Sohrab R. Davar, Nusli R. Davar. - 16th ed. - New Delhi : Vikas, 1989, 2005 (rep). - xxiii, 422 p. : ill. ; 23 cm.

Includes index (p. 409-422).

ISBN: 8125900470

Subjects--Topical Terms:
Salesmanship and publicity

Dewey Class. No.: 658.85 / DAV

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