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International Marketing /

Paliwoda, Stanley J.

International Marketing / Stanley J. Paliwoda & Michael J. Thomas. - 3rd ed. - New Delhi : Elsvier Butterworth-Heinemann, c1998. - xviii, 509 p. : ill. ; 30 cm.

Includes bibliographical references (p. 489-495) and index (p. [497]-509).

ISBN: 0750622415

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / PAL

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