Strategic Marketing : (Record no. 555)

MARC details
000 -LEADER
fixed length control field 006870000a22002410004500
003 - CONTROL NUMBER IDENTIFIER
control field ugUCULIB
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230512162247.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230512b ug ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750652365
040 ## - CATALOGING SOURCE
Original cataloging agency UCULIB
Transcribing agency UCULIB
Modifying agency UCULIB
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Edition number 22
Item number DRU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Drummond, Graeme
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gilligan, Colin
245 ## - TITLE STATEMENT
Title Strategic Marketing :
Remainder of title planning and control /
Statement of responsibility, etc Graeme Drummond, John Ensor
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc OXFORD
Name of publisher, distributor, etc BUTTERWORTH-HEINMANN
Date of publication, distribution, etc c1997.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 304 p. :
Other physical details ill. ;
Dimensions 24 cm
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Butterworth-heinmann marketing series
500 ## - GENERAL NOTE
General note Index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING;
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ensor, John
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Price effective from Source of classification or shelving scheme Barcode Koha item type
        Bishop Barham University College Library Bishop Barham University College Library Closed Access l Short Loan 30.03.2020   650 WIL 30.03.2020 30.03.2020 Dewey Decimal Classification 14180BBUC Books
        Hamu Mukasa Library Hamu Mukasa Library Closed Access l Short Loan 05.09.2010   650 WIL 05.09.2010 05.09.2010