Consumer Behavior : concepts and applications / David L. Loudon and Albert J. Della Bitta.
Publication details: New York : McGraw-Hill, c1993.Edition: 4th edDescription: xxiii, 788 p. : ill. (some col.) ; 26 cmISBN:- 070387672
- 9780070387676
- 658.8342 22 LOU
This record has many physical items (62). View all the physical items.
Browsing Kampala Campus Library shelves,Shelving location: Open Access / General collection; Level 1 Close shelf browser (Hides shelf browser)
Includes bibliographical references (p. 733-782) and index (p. 783-788).
There are no comments on this title.
Log in to your account to post a comment.