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Advertising, the Media and Globalisation : a world in motion / John Sinclair.
Material type:
TextPublication details: New York : Routledge, c2012.Description: 160 p. : ill. ; 24 cmISBN: - 9780415668828 (hardback)
- 9780415668835 (pbk.)
- 9780203143643 (ebook)
- 659.1 23 SIN
Contents:
Advertising as an object of study -- Global trends in the advertising industry -- Advertising and the media in motion -- Current trends in advertising, media and society -- Advertising, globalisation and world regions.
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Short Loan Books
|
Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 659.1 SIN (Browse shelf(Opens below)) | Available | 124788 | |
|
Short Loan Books
|
Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 659.1 SIN (Browse shelf(Opens below)) | Available | 124787 |
Browsing Hamu Mukasa Library shelves,Shelving location: Closed Access l Short Loan; Level 1 Close shelf browser (Hides shelf browser)
Includes bibliographical references (p. [136]-151) and index.
Advertising as an object of study -- Global trends in the advertising industry -- Advertising and the media in motion -- Current trends in advertising, media and society -- Advertising, globalisation and world regions.
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