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Basic Marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy.
Material type:
TextPublication details: New York : McGraw-Hill, c2011.Edition: 18th edDescription: 1 v. (various pagings) : col. ill. ; 28 cmISBN: - 9780071221108
- 0071221107
- 658.8 22 PER
| Item type | Current library | Collection | Call number | Status | Barcode | Course reserves | |
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Books
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | Non-fiction | 658.8 PER (Browse shelf(Opens below)) | Available | 127737 |
Marketing Closed Access l Short Loan; Level 1 Easter Semester (January) |
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Books
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Hamu Mukasa Library Open Access / General collection; Level 1 | 658.8 PER (Browse shelf(Opens below)) | Available | 127739 | |||
Short Loan Books
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 658.8 PER (Browse shelf(Opens below)) | Available | 127738 |
Includes bibliographical references and indexes.
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