The Impact of Promotional Activities on Consumers Buying Behaviour : The case study of Unilever Uganda Ltd / Katende Valeria Naluyima

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TextPublication details: [s.l : s.n], 2019.Description: viii, 42 p . : ill ; 31 cmSubject(s):

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Dissertation note: Thesis (BBA) - Uganda Christian University, 2019

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Item type	Current library	Call number	Status	Barcode
Dissertations & Theses	Kampala Campus Library Dissertation/Thesis Section	D658.82 KAT (Browse shelf(Opens below))	Available	153548

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Previous	D658.812 SUN The Impact of Buyer- Supplier Collaboration on the Performance of an Organization :	D 658.82 BAL Analysing the Influence of Sales Promotion in Stimulating Sales Performance :	D658.82 BAT The Use of Promotional Elements for Higher Organisational Sales Performance :	D658.82 KAT The Impact of Promotional Activities on Consumers Buying Behaviour :	D658.82 NAK The Impact of Sales Promotion on Consumer Turnover among SMEs :	D658.82 NIW The Contribution of Distrbution to the Sales Performance of a Firm :	D 658.82 OCT Promotional Activities and Brand Loyalty :	Next

Thesis (BBA) - Uganda Christian University, 2019

Includes Bibliographical References (p.33-37).

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