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Strategic Marketing Management : Planning, Implementation and Control / Richard Wilson M. S., Colin Gilligan

By: Contributor(s): Material type: TextPublication details: Oxford : Butterworth, c2002.Edition: 2n edDescription: ix, 827 p. : ill. ; 38 cmISBN:
  • 075062244X
Subject(s): DDC classification:
  • 22 658.8 WIL
Holdings
Item type Current library Call number Status Barcode
Books Bishop Barham University College Library Closed Access l Short Loan 658.8 WIL (Browse shelf(Opens below)) Available 14169BBUC

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