Marketing Management : analysis, planning, and control / Philip Kotler.

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TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1976.Edition: 3nd edDescription: xi, 529 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Bishop Barham University College Library Open Access / General collection	658.8 KOT (Browse shelf(Opens below))	Available	22568BBUC

Includes bibliographical references and indexes.

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