Basic Marketing : William D. Perreault and E. Jerome McCarthy. a global-managerial approach /

By:

Contributor(s):

Publication details: Boston : McGraw Hill-Irwin, c2002.Edition: 14th edDescription: xxxii, 840 p. : ill. (some col.) ; 29 cmISBN:

Subject(s):

DDC classification:

Holdings
Item type	Current library	Collection	Call number	Status	Barcode	Course reserves
Short Loan Books	Hamu Mukasa Library Closed Access l Short Loan; Level 1	Non-fiction	658.8 McC (Browse shelf(Opens below))	Available	74037	Information and Administrative Management Closed Access l Short Loan; Level 1 Easter Semester (January)

Includes indexes (p. I-1-I-16) and glossary (P. g-1-g-12).

There are no comments on this title.

to post a comment.