TY - GEN AU - Proctor,Tony TI - Essentials of Marketing Research SN - 0273694944 U1 - 658.8 22 PY - 2005/// CY - England PB - F/T: Prentice Hall KW - Marketing research KW - Marketing N1 - Includes bibliographical references (p. 559-576) and index (p. 577-591) ER -