TY  - BOOK
AU  - Shaver,Dick
TI  - The Next Step in Database Marketing Consumer Guided Marketing: privacy for your customers, record profits for you 
SN  - 0471133590 (hbk)
U1  - 658.84 22
PY  - 1996///
CY  - New York
PB  - John Wiley & Son
KW  - Marketing
N1  - Includes index
ER  -