TY - BOOK AU - Tuhaise, Mary Immaculate TI - The Contribution of Market Research Towards Customer Satisfaction The case Study: bata shoe company-u-ltd U1 - D 658.83 23 PY - 2014/// CY - [s.l PB - s.n] KW - Market research KW - Customer satisfaction N1 - Includes bibliographic references and appendix ER -