TY  - BOOK
AU  - McQuail,Denis
TI  - Mass Communication Theory: an introduction 
SN  - 0803977840
U1  - 302.23 20
PY  - 1994///
CY  - London
PB  - Sage Publications
KW  - Mass media
N1  - Includes bibliographical references (p. [385]-407) and index
UR  - http://www.loc.gov/catdir/enhancements/fy0656/94065489-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy0656/94065489-t.html
ER  -