TY  - BOOK
AU  - Crouch,Sunny
AU  - Housden,Matthew
ED  - Institute of Marketing.
TI  - Marketing research for managers
T2  - The marketing series. Professional development
SN  - 0750604883
AV  - HF5415.2 .C78 1996
U1  - 658.8/3 21
PY  - 1996///
CY  - Oxford, Boston
PB  - Butterworth Heinemann
KW  - Marketing research
N1  - "Published on behalf of the Institute of Marketing."; Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/description/els032/97129015.html
UR  - http://lcweb.loc.gov/catdir/toc/97-129015.html
ER  -