TY  - BOOK
AU  - Sheffield,Tricia
TI  - The religious dimensions of advertising
SN  - 1403974705 (alk. paper)
AV  - HF5821 .S49 2006
U1  - 659.1 22
PY  - 2006///
CY  - New York
PB  - Palgrave Macmillan
KW  - Religion in advertising
KW  - Consumption (Economics)
KW  - Religious aspects
N1  - Includes bibliographical references (p. [179]-184) and index; Totemic desires -- Worshiping a totem: Emile Durkheim's theories of religion -- Locating religious dimensions in the history of advertising -- The religious dimensions of advertising in the culture of consumer capitalism -- Refusing to be an advertisement: enacting disruptive performative identities against the religious dimensions of advertising
UR  - http://www.loc.gov/catdir/enhancements/fy0659/2006043261-b.html
UR  - http://www.loc.gov/catdir/enhancements/fy0659/2006043261-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy0659/2006043261-t.html
ER  -