TY - BOOK AU - Freberg,Karen June TI - Social Media for Strategic Communication: creative strategies and research-based applications SN - 9781506387109 (pbk. : alk. paper) U1 - 302.231 23 PY - 2019/// CY - California PB - SAGE Publications, Inc. KW - Social media KW - Communication KW - Internet in publicity KW - Persuasion (Psychology) N1 - Includes bibliographical references and index ER -