Strategic Marketing Management Cases / David W. Cravens, Charles W. Lamb and Victoria L.Crittenden

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Publication details: Boston : Irwin/McGraw-Hill, c1999.Edition: 6th edDescription: xvi, 624 p, ; ill, ; 25cm + CD-RomISBN:

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DDC classification:

Holdings
Item type	Current library	Call number	Status	Barcode
Books	Hamu Mukasa Library Closed Access l Short Loan; Level 1	658.802 CRA (Browse shelf(Opens below))	Available	68529

Includes Bibliographical references and Index

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