Services Marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
Material type:
TextPublication details: Boston : Pearson Education Limited, c2011.Edition: 7th edDescription: 648 p. : ill. (some col.) ; 28 cmISBN: - 0273756060
- 9780273756064
- 658.8 23 LOV
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books
|
Hamu Mukasa Library Open Access / General collection; Level 1 | 658.8 LOV (Browse shelf(Opens below)) | Available | 123580 |
Includes bibliographical references and indexes.
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