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Global Marketing : contemporary theory, practice, and cases / Ilan Alon, Eugene Jaffe, with Donata Vianelli.
Material type:
TextPublication details: New York : McGraw-Hill/Irwin, c2013.Description: xxi, 602 p. : ill. ; 26 cmISBN: - 9780071318204
- 0071318208
- 658.84 23 ALO
| Item type | Current library | Call number | Status | Barcode | |
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Books
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Hamu Mukasa Library Open Access / General collection; Level 1 | 658.84 ALO (Browse shelf(Opens below)) | Available | 127927 | |
Short Loan Books
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 658.84 ALO (Browse shelf(Opens below)) | Available | 127926 | |
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Short Loan Books
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 658.84 ALO (Browse shelf(Opens below)) | Available | 127925 |
Includes bibliographical references and indexes.
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