000 00624nam a22001937a 4500
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040 _aUCULIB
_cUCULIB
082 _223
_aD 659.1
_bASE
100 _aAseru, Doreen
245 _aThe Impact of Marketing Communication on Brandloyalty :
_ba case study of thecoca-cola Uganda /
_cAseru Doreen.
260 _a[s.l :
_bs.n],
_c2015.
300 _axii, 53 p. :
_bill. ;
_c31 cm.
504 _aIncludes bibliographic references and appendix.
650 _aMarketing communication
_913534
650 _aBrand loyality
942 _2ddc
_cDIS
999 _c38800
_d38800