| 000 | 01312cas a2200337 a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20170313100308.0 | ||
| 008 | 900615c19909999mauar b 0 a0eng c | ||
| 020 | _a0256204764 | ||
| 040 |
_aUCULIB _cUCULIB |
||
| 082 | 0 | 4 |
_a658.8 _222 _bPER |
| 100 | 1 |
_aPerreault, William D. _914949 |
|
| 245 | 0 | 0 |
_aApplications in Basic Marketing : _bclippings from the popular business press / |
| 250 | _a1996-1997 ed. | ||
| 260 |
_aChicago : _bIrwin McGraw-Hill, _cc1997. |
||
| 300 |
_avii, 226 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 520 | _a"Clippings from the popular business press." | ||
| 580 | _aCompanion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. | ||
| 590 | _aEarlier selection Decision based on 1990 | ||
| 590 | _aTitle from title page. | ||
| 650 |
_aMarketing _vPeriodicals. |
||
| 650 |
_aMarketing _xManagement _vPeriodicals. |
||
| 650 |
_aMarketing _xManagement _vPeriodicals. |
||
| 650 |
_aMarketing _vPériodiques. |
||
| 650 |
_aMarketing _xCoupures de presse _vPériodiques. |
||
| 650 | _aMarketing. | ||
| 700 | 1 |
_aMcCarthy, E. Jerome _q(Edmund Jerome) |
|
| 776 | 0 | 8 |
_iOnline version: _tApplications in basic marketing _w(OCoLC)748988109 |
| 942 |
_2ddc _cOSB |
||
| 999 |
_c42163 _d42163 |
||