000 00604cam a22002178a 4500
999 _c48374
_d48374
003 OSt
005 20180508170627.0
008 090106s2009 nyu b 001 0 eng
020 _a0471821985
040 _aUCULIB
_cUCULIB
082 _a658.8
_223
_bZIK
100 1 _aZikmund, William.
245 1 _aMarketing /
_bWilliam Zikmund and Michael D'amico.
250 _a2nd ed.
260 _aNew York :
_bJohn Wiley & Sons,
_cc1986.
300 _axvi, 746 p. :
_bill. (some col.) ;
_c27 cm.
500 _aIncludes index.
650 0 _aMarketing
700 1 _aD'amico, Michael.
_915584
942 _2ddc
_cOSB