| 000 | 00781nam a22002177a 4500 | ||
|---|---|---|---|
| 999 |
_c52184 _d52184 |
||
| 003 | OSt | ||
| 005 | 20190528095912.0 | ||
| 008 | 190528b ||||| |||| 00| 0 eng d | ||
| 040 |
_aUCULIB _cUCULIB |
||
| 082 |
_222 _aD658.827 _bNDY |
||
| 100 | _aNdyose, Naome | ||
| 245 |
_aCelebrity endorsement and Brand Loyalty among the Youth with Reference to Telecommunication Companies in Uganda / _cNaome Ndyose |
||
| 260 |
_a[s.l : _bs.n] , _c2019 |
||
| 300 |
_axiv, 62 p. : _bill. some col. ; _c31 cm. |
||
| 504 | _aIncludes Bibliographic References : (p.52-56) | ||
| 650 | _aCelebrity endorsements | ||
| 650 | _aBrand loyalty | ||
| 650 |
_acelebrity trustworthiness - Brand loyalty _zUganda |
||
| 650 |
_aMarketing strategies - Telecommunication companies _zUganda |
||
| 942 |
_2ddc _cDIS |
||