000 01079cam a2200301 a 4500
999 _c54226
_d54226
001 11897647
003 ugUCULIB
005 20200409125440.0
008 000127s2001 nyu b 001 0 eng
010 _a 00021454
020 _a0801333350 (alk. paper)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aP90
_b.S4414 2001
082 0 0 _a302.23
_221
_bSEV
100 1 _aSeverin, Werner J.
_q(Werner Joseph)
245 1 0 _aCommunication theories :
_borigins, methods, and uses in the mass media /
_cWerner Severin, James Tankard, Jr.
250 _a5th ed.
260 _aNew York :
_bAddison Wesley Longman,
_cc2001.
300 _axv, 411 p. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMass media.
_96423
650 0 _aCommunication.
_912620
700 1 _aTankard, James W.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2ddc
_cBKS