000 00922nam a2200289 4500
001 1764791
003 ugUCULIB
005 20211101111424.0
008 720606s1972 nyua b 001 0 eng
010 _a 76184299
020 _a003078770X
040 _aUCULIB
_cUCULIB
_dDLC
050 0 0 _aHF5415
_b.K585
082 0 0 _a658.8
_222
_bKOL
100 1 _aKollat, David T.
245 1 0 _aStrategic Marketing /
_c[by] David T. Kollat, Roger D. Blackwell [and] James F. Robeson.
260 _aNew York :
_bHolt, Rinehart and Winston
_cC1972.
300 _axi, 548 p. :
_bill. ;
_c25 cm.
490 0 _aHolt, Rinehart and Winston marketing series
500 _aIndex
504 _aIncludes bibliographical references.
650 0 _aMarketing.
700 1 _aBlackwell, Roger D.,
_ejoint author.
700 1 _aRobeson, James F.,
_ejoint author.
906 _a7
_bcbc
_corignew
_d2
_encip
_f19
_gy-gencatlg
942 _2ddc
_cBKS
999 _c61477
_d61477