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The Media Handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz.
Material type:
TextSeries: Routledge communication seriesPublication details: New York : Routledge, c2010.Edition: 4th edDescription: xii, 212 p. : ill. ; 23 cmISBN: - 9780415873536 (hbk)
- 9780415873543 (pbk)
- 9780203864555 (ebk)
- 659 22 KAT
| Item type | Current library | Call number | Status | Barcode | |
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 659 KAT (Browse shelf(Opens below)) | Available | 119986 | |
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Books
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 659 KAT (Browse shelf(Opens below)) | Available | 119985 | |
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Books
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Hamu Mukasa Library Closed Access l Short Loan; Level 1 | 659 KAT (Browse shelf(Opens below)) | Available | 119987 |
Includes bibliographical references and index.
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