International Marketing / (Record no. 25573)

MARC details
000 -LEADER
fixed length control field 00801nam a22002417a 4500
003 - CONTROL NUMBER IDENTIFIER
control field ugUCULIB
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250602191538.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140829b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071084215
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071084215
040 ## - CATALOGING SOURCE
Original cataloging agency UCULIB
Transcribing agency UCULIB
Modifying agency UCULIB
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.848
Item number CAT
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
9 (RLIN) 16378
245 1# - TITLE STATEMENT
Title International Marketing /
Statement of responsibility, etc Philip R. Cateora, Mary C. Gilly, John L. Graham.
250 ## - EDITION STATEMENT
Edition statement 14th ed.
Remainder of edition statement International edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw Hill,
Date of publication, distribution, etc 2010.
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 711 p. :
Other physical details ill. (some col.) ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business
General subdivision Marketing strategies
9 (RLIN) 28321
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gilly, Mary C.
9 (RLIN) 28322
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Graham, John L.
9 (RLIN) 18088
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Koha issues (borrowed), all copies 79
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Date checked out Total Renewals
    Dewey Decimal Classification     Hamu Mukasa Library Hamu Mukasa Library Open Access / General collection; Level 1 29.08.2014   658.848 CAT 121583 29.08.2014 29.08.2014 Books    
    Dewey Decimal Classification     Hamu Mukasa Library Hamu Mukasa Library Open Access / General collection; Level 1 29.08.2014 1 658.848 CAT 121582 05.04.2018 29.08.2014 Books 05.04.2018  
    Dewey Decimal Classification     Hamu Mukasa Library Hamu Mukasa Library Open Access / General collection; Level 1 29.08.2014   658.848 CAT 121581 29.08.2014 29.08.2014 Books    
          Hamu Mukasa Library Hamu Mukasa Library Closed Access l Short Loan; Level 1 29.08.2014 10 658.848 CAT 121580 30.09.2016 29.08.2014 Books 16.09.2016 2
          Hamu Mukasa Library Hamu Mukasa Library Closed Access l Short Loan; Level 1 29.08.2014 14 658.848 CAT 121579 23.01.2019 29.08.2014 Books 15.01.2019 2
          Hamu Mukasa Library Hamu Mukasa Library Closed Access l Short Loan; Level 1 29.08.2014 16 658.848 CAT 121578 04.11.2020 29.08.2014 Books 04.11.2020  
          Hamu Mukasa Library Hamu Mukasa Library Closed Access l Short Loan; Level 1 29.08.2014 6 658.848 CAT 121576 25.02.2019 29.08.2014 Books 22.02.2019  
          Hamu Mukasa Library Hamu Mukasa Library Closed Access l Short Loan; Level 1 29.08.2014 14 658.848 CAT 121575 09.07.2019 29.08.2014 Books 29.05.2019 1
          Hamu Mukasa Library Hamu Mukasa Library Closed Access l Short Loan; Level 1 29.08.2014 12 658.848 CAT 121574 21.09.2015 29.08.2014 Books 21.09.2015  
    Dewey Decimal Classification     Hamu Mukasa Library Hamu Mukasa Library Open Access / General collection; Level 1 26.02.2015   658.848 CAT 123583 26.02.2015 26.02.2015 Books    
          Hamu Mukasa Library Hamu Mukasa Library Closed Access l Short Loan; Level 1 23.09.2015   658.848 CAT 127772 23.09.2015 23.09.2015 Short Loan Books    
          Hamu Mukasa Library Hamu Mukasa Library - Law and Science section; Level 3 Closed Access l Short Loan; Level 1 29.08.2014 9 658.848 CAT 121577 27.04.2021 29.08.2014 Books 23.04.2021