Advertising : (Record no. 42200)

MARC details
000 -LEADER
fixed length control field 00584nam a2200193 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170314104923.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 931012s1993 iau b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0840383452
040 ## - CATALOGING SOURCE
Original cataloging agency TxAbC
Transcribing agency UCULIB
Modifying agency UCULIB
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 20
Item number ADV
245 00 - TITLE STATEMENT
Title Advertising :
Remainder of title concepts, strategies, and issues /
Statement of responsibility, etc Edd Applegate ... [et al.]
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Dubuque, Iowa :
Name of publisher, distributor, etc Kendall/Hunt Pub. Co.,
Date of publication, distribution, etc c1993.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 342 p. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Applegate, Edd.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Hamu Mukasa Library Hamu Mukasa Library Open Access / General collection; Level 2 14.03.2017   658.8 ADV 57041 14.03.2017 14.03.2017 Open Shelf Books