Market-Based Management : strategies for growing customer value and profitability /

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Publication details: Upper Saddle River, NJ. : Prentice Hall, c2000.Edition: 2nd edDescription: xxi, 385 p. ; ill (some Col.), ; 23cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Hamu Mukasa Library Closed Access l Short Loan; Level 1	658.8 BES (Browse shelf(Opens below))	Available	75528

Includes Index (p.375-384)

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