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Ratings Analysis : the theory and practice of audience research / by James G. Webster, Patricia F. Phalen, Lawrence W.Lichty

By: Contributor(s): Material type: TextPublication details: London : Lawrence Erlbaum Associates, c 2006. Edition: 3rd edDescription: xviii, 317p. : ill. ; 23cmISBN:
  • 080585410x (pbk)
Subject(s): DDC classification:
  • 22 384.543 WEB
Holdings
Item type Current library Call number Status Barcode
Books Hamu Mukasa Library Closed Access l Short Loan; Level 1 384.543 WEB (Browse shelf(Opens below)) Available 95401
Books Hamu Mukasa Library Closed Access l Short Loan; Level 1 384.543 WEB (Browse shelf(Opens below)) Available 95399
Books Hamu Mukasa Library Closed Access l Short Loan; Level 1 384.543 WEB (Browse shelf(Opens below)) Available 95400

includes bibliographical references and index.

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