Marketing Across Cultures / Jean-Claude Usunier [and] Julie Anne Lee

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Publication details: Harlow, Eng. : Financial times/Prentice Hall, c2005.Edition: 4th edDescription: xx, 573 p. : ill, ; 25 cmISBN:

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DDC classification:

Holdings
Item type	Current library	Call number	Status	Barcode
Open Shelf Books	Hamu Mukasa Library Open Access / General collection; Level 2	658.848 USU (Browse shelf(Opens below))	Available	74034

Includes bibliographical references (p. 475-479) and index (p. 481-494)

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