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Influence of Branding on Consumer Purchase Decision : a case of the coke brand / Kamugisha, Dennis K.

By: Material type: TextPublication details: [s.l : s.n], 2018.Description: x, 47[5] p. : ill. ; 35 cmSubject(s): DDC classification:
  • 22 D658.827 KAM
Dissertation note: Thesis (BBA)- Uganda Christian University, 2018.
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