Strategic Marketing : Planning and Control / Graeme Drummond, John Ensor.
Material type:
TextSeries: Marketing series (London, England). Student.Publication details: Oxford ; Boston : Butterworth-Heinemann, C2001.Edition: 2nd edDescription: xiv, 304 p. : ill. ; 25 cmISBN: - 0750652365
- 22 658.84 DRU
- HF5415.135 .D78 2001
| Item type | Current library | Call number | Status | Barcode | |
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Bishop Barham University College Library Open Access / General collection | 658.84 DRU (Browse shelf(Opens below)) | Available | 14172BBUC |
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Published in association with The Chartered Institute of Marketing.
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