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Relationship Marketing : strategy and implementation / Helen Peck et al .

Contributor(s): Series: The Chartered institute of marketing seriesPublication details: Oxford : ButterWorth-Heinnemman , c 1999 .Description: vii,509p. ; 24 cmISBN:
  • 0750636262
Subject(s): DDC classification:
  • 658.8  22 REL
Holdings
Item type Current library Call number Status Barcode
Books Hamu Mukasa Library Closed Access l Short Loan; Level 1 658.8 REL (Browse shelf(Opens below)) Available 29125

Includes Indexes (p. 501-509)

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