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MARKETING PLANS: How to prepare them,how to use them by

McDONALD, Malcolm

Edition: 4th ed.

Publication details: OXFORD BUTTERWORTH-HEINMANN 1999

Availability: Items available for loan: Bishop Barham University College Library (1)Call number: 658.8 McD. Hamu Mukasa Library (1)Call number: 658.8 McD.

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DICTIONARY OF MARKETING by

IVANOVIC, A

Publication details: NEW DELHI U.B.S. 1997(rep)

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8003 IVA.

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Interantional Marketing / Stanley J. Paliwoda. by

Paliwoda, Stanley J

Series: (The marketing series)

Edition: 2nd ed.

Publication details: Oxford : Butterworth-Heinemann, c1993

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 PAL.

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RELATIONSHIP MARKETING: strategy and implementation by

PECK, Helen et al

Series: Chartered institute of marketing series

Publication details: OXFORD BH 1999

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 REL.

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Strategic Marketing : planning and control / Graeme Drummond, John Ensor by

Drummond, Graeme
Gilligan, Colin
Ensor, John

Series: Butterworth-heinmann marketing series

Edition: 2nd ed.

Publication details: OXFORD BUTTERWORTH-HEINMANN c1997

Availability: Items available for loan: Bishop Barham University College Library (1)Call number: 650 WIL. Hamu Mukasa Library (1)Call number: 650 WIL.

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KEY ACCOUNT MANAGEMENT:learning from supplier and customer perspectives by

McDONALD, Malcolm
ROGERS, Beth

Series: Chartered institute of marketing series

Publication details: OXFORD BUTTERWORTH-HEINMANN 1998

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 McD.

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MARKETING STRATEGY by

FIFIELD, Paul

Series: Chartered institute of marketing series

Edition: 2nd ed.

Publication details: OXFORD BUTTERWORTH-HEINMANN 1998

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 FIF.

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ORGANISING RURAL BUSINESS:policy,planning and management by

RAJAGOPAL

Publication details: NEW DELHI SAGE 1995

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.022 RAJ.

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MEETING CUSTOMER NEEDS by

SMITH, Ian

Series: (Institute of management foundations series)

Publication details: OXFORD BUTTERWORTH-HEINMANN 1994

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 SMI.

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Meeting Customers Needs / Ian Smith by

Smith, Ian

Series: Institute of management foundations series

Edition: 2nd ed.

Publication details: Oxford : Butterworth-Heinneman 1997

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 SMI.

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11.

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INTRODUCTION TO MARKETING IN AFRICA by

MALUMO, Siyanga

Publication details: LONDON MACMILLAN 1986

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8096 MAL.

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Relationship Marketing : strategy and implementation / Helen Peck et al . by

Adrian Payne
Martin Christopher
Moira clark

Series: The Chartered institute of marketing series

Publication details: Oxford : ButterWorth-Heinnemman , c 1999

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 REL.

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Essentials of Marketing Research / Tony Proctor. by

Proctor, Tony

Edition: 4th ed.

Publication details: England : F/T: Prentice Hall, c2005

Availability: Items available for loan: Hamu Mukasa Library (5)Call number: 658.8 PRO, ...

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14.

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MARKETING CASE STUDIES: how to tackle them; how to answer by

MASSINGHAM, Lester
Lancaster, Geoff

Series: (The marketing series)

Edition: 2nd ed.

Publication details: OXFORD BUTTERWORTH-HEINMANN 1995

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 MAS.

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15.

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Marketing Management : analysis, planning, implementation and control / Philip Kotler. by

Kotler, Philip

Series: The Prentice-Hall series in marketing

Edition: 7th ed.

Publication details: Englewood Cliffs,NJ : Prentice-Hall, c1991

Availability: No items available.

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Marketing Management : analysis, planning, implementation, and control / Philip Kotler. by

Kotler, Philip

Edition: 9th ed.

Publication details: New Delhi : Prentice-Hall, c1997

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 KOT.

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17.

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Kotler on Marketing : how to create, win, and dominate markets / Philip Kotler. by

Kotler, Philip

Publication details: New York : The Free Press, c1999

Availability: Items available for loan: Hamu Mukasa Library (2)Call number: 658.8 KOT, ...

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18.

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THE BUSINESS AND MARKETING ENVIRONMENT by

PALMER, Adrian
HARTLEY, Bob

Edition: 2nd ed

Publication details: LONDON McGRAW-HILL 1996

Availability: Items available for loan: Hamu Mukasa Library (1)Call number: 658.8 PAL.

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19.

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International Marketing / Philip R. Cateora. by

Cateora, Philip R

Series: (The Irwin series in marketing)

Edition: 9th ed.

Publication details: Boston : IRWIN McGraw-Hill, c1996

Availability: Items available for loan: Bishop Barham University College Library (12)Call number: 658.848 CAT, ... Hamu Mukasa Library (25)Call number: 658.848 CAT, ...

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20.

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Marketing / Eric N. Berkowitz ... [et al.]. by

Berkowitz, Eric N

Series: (The Irwin marketing series)

Edition: 5th ed.

Publication details: Boston : Irwin/McGraw-Hill, c1997

Availability: Items available for loan: Bishop Barham University College Library (40)Call number: 658.8 MAR, ... Hamu Mukasa Library (87)Call number: 658.8 MAR, ... Kampala Campus Library (1)Call number: 658.8 MAR. Mbale College Library (1)Call number: 658.8 MAR.

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